Twitter users will soon have more flexibility in writing tweets because the company reportedly plans to stop including photos and links as part of its 140-character limit.
The company's executives were thought to have started discussing changes to how the character limit is measured as early as last September.
The changes are partly in response to the increasing use of word-laden images included within tweets to significantly boost the amount of text that can be included.
But the social media platform has also faced stagnant user growth over the last year and cut eight per cent of its workforce in October.
Twitter chief executive and co-founder Jack Dorsey, who replaced Dick Costolo last June following the company’s difficulties, said its product would be simplified in an effort to attract new users.
"We think there's a lot of opportunity in our product to fix some broken windows that we know are inhibiting growth," Dorsey said.
Links currently take up to 23 characters of a tweet, limiting the amount of commentary that users can offer when sharing articles or other content.
It was also rumoured in January that Twitter is considering increasing the number of characters allowed in a single tweet to 10,000 but this was opposed by many avid tweeters who felt the limit helps to differentiate the platform.
Twitter has faced stagnant user growth, and shares have fallen more than 70 per cent over the past year even as its major rival Facebook has increased its user base.
Twitter declined to comment on the report.