Singers MIA and Janelle Monae have performed a duet being present at each other’s gigs as holograms enabled by advanced 3D projection and video mapping technology.
During the performance, the singers had the whole American continent separating them, with MIA singing in New York and Monae on the West Coast.
"I wish I were in the audience because I'm sure it looked cooler from the audience, but it felt great," Monae said after closing her 40-minute set at Quixote Studios by singing with a hologram. "I felt MIA's spirit up there."
The technology used to transport the singers’ images across the continent was sponsored by Audi as part of the A3 model launch. The artists said the equipment is still rather cumbersome and very expensive to be used on tour, though they admitted they would like to experiment with it again in the future.
"I think if you can have artists be a hologram and you can access it, and you have them life-size, in your house, it could be kind of cool," MIA said. "It's definitely cool for us and it's cool for me. I could be in 10 places at once."
Neither artist got to see what their own hologram looked like, with Monae confessing: "I'm going to go online and see if I could see it."