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Ford reinforces green policy by cutting emissions by 37 per cent
Ford has achieved a 37 per cent CO2 emission reduction per vehicle and is set for further improvements by 2025 [Credit: Ford Motor Company]
The US car manufacturer announces a 37 per cent CO2 emission reduction per vehicle and is set for further improvements by 2025.
The company's recently-released annual sustainability report indicates that the greenhouse gas emissions of all Ford’s global facilities have dropped by 4.65 metric tonnes between 2002 and 2012. The car giant has also managed to achieve the goal set by the US Alliance of Automobile Manufacturers to decrease emissions of factories located in the USA by 10 per cent.
A further 30 per cent reduction is planned by 2025. Ford said that to achieve this target, all aspects of the car manufacturing process have to be addressed, including implementation of new technologies.
"In the more than 30 years I have been with the company, I have seen a genuine transformation as Ford has integrated sustainability into its business plan, products, operations and relationships with stakeholders," says Robert Brown, Ford’s vice president for sustainability, environment and safety engineering.
Since 2012, more than 600,000 vehicles have been equipped with new EcoBoost engines that are said to improve fuel efficiency by 20 per cent and reduce CO2 emissions by 15 per cent compared with conventional engines. This year, Ford has introduced its Ford C-MAX Hybrid and Ford C-MAX Energi plug-in hybrid engines that are said to produce less than half the average CO2 emissions of conventional technologies.
"We are much more proactive in understanding the importance of sustainability in the broadest sense – not only in relation to our products, but also in the quality of the financial results that we derive from them," said Ford’s chief financial officer Bob Shanks.
At its facilities, Ford is expanding its innovative environmentally friendly 3-Wet paint capacity by 50 per cent this year. 3-Wet paint streamlines painting process and offers a 15-25 per cent CO2 emission reduction and a 10 per cent emission reduction of a volatile organic compound (VOC).
In the 2000s, Ford established its Climate Change Task Force, driven largely by shifting market trends and government regulations aiming at CO2 emission reduction.
That the car industry is putting a greater emphasis on CO2 emission reduction was also highlighted in a report issued by GE Capital EMEA. The company said that according to its data, new company car fleets across Europe reduced their CO2 emissions by 15.2 per cent between the years 2008 and 2012.
The report, based on an analysis of company cars in 11 European countries, estimates that 13 million fewer tonnes of CO2 was produced than in the pre-2008 period. The report says the amount equals to CO2 produced by a coal-fired power plant over a three-year period.
“Our research shows a continued reduction in the CO2 emissions from company cars across Europe. This is reflective of the improved fuel efficiency of new vehicles, and also an ongoing focus on greener car policies,” said Alex Barbereau of GE Capital EMEA.
He further stated that due to soaring fuel costs, company car fleet managers have not only environmental but also economic incentives to choose fuel efficient cars.
"Where would Frankenstein and his creative mind fit into today's workplace? Should we fear technological developments or embrace them?"