vol 8, issue 1

Hannover Messe 2013 celebrates new age of industrial integration

21 January 2013
By Editorial staff
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Engine on display

Ideas engines: world-changing concepts really take flight with innovation-led research and development...

E&T magazine is once again a preferred media partner for this year’s Hannover Messe showcase of industrial and engineering technology innovation. This second of three previews introduces the 11 technology-specific trade shows that make-up Hannover Messe 2013 - including details of FREE ENTRY for IET members.

It’s the world’s leading annual showcase for industrial and related technologies: Hannover Messe 2013 (Hanover, Germany, 8-12 April) will feature 11 flagship fairs taking place under this year’s banner theme of ‘Integrated Industry’ - a theme that signals the fair’s key foci on the growing integration of all areas of industry.This second of three exclusive E&T previews provides an overview of some of Hannover Messe’s component Fairs, and explains how they are designed to complement each other to maximise visitors’ time.

A goal for the German government is to explore and develop forward-looking new technologies such as nanotechnology, microsystems engineering and electromobility. Companies exhibiting at ‘Research & Technology’ (Hall 2) are integral to this effort, and German Education and research minister Annette Schavan again serves as honorary chair of Research & Technology for the coming 12-month term. As the marketplace for research results and industrial products that presents innovations, Research & Technology offers an overview of this performance. Institutes, universities, and companies exhibiting in Hall 2 look toward the future, and discuss with partners in business and politics the technological changes and developments needed to meet future challenges.

Research & Technology exhibitors host a networking event in Hall 2 on the first evening of Hannover Messe (8 April) - billed the ‘Night of Innovations’. Figures from science, business, and politics come together at this to form a picture of what the technological future might look like.

Themed parks within the technology-specific Halls (similar to ‘technology villages’ common to UK exhibitions) play a decisive role at Research & Technology: they offer a platform for discussing cross-industry trends and topics, and for enhancing co-operation or forming new partnerships. Hall 2 is home to these themed parks: ‘Adaptronics’, ‘WON - World of Nano’, ‘Bionics’, ‘Organic Electronics’, ‘Textile Solutions’, and ‘Tech transfer - Gateway2Innovation’. The last of these connects the ‘idea people’ to those who need them, and decision-makers to creative minds.

With its ‘Second Idea and Innovation Manager Day’, Research & Technology continues to promote cross-industry discussions of strategies, processes and methods for idea, and innovation management is the focus. ‘Integrated Industry’ begins with R&D (research and development) - early-stage interaction between science and business.

The Research & Technology show aims to facilitate integration: the place where scientists, engineers, developers, and managers can learn about the most recent innovation initiatives, make new contacts, and form interdisciplinary and cross-sectoral networks. *

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Free entry for members 

Bypass the €64 ticket price!

IET members can register for free entrance tickets to Hannover Messe 2013 when they apply online at http://www.hannovermesse.de/en/promo?shd3x. The special E&T eTicket promotion code of shd3x should appear automatically when you use this weblink, and is valid for the number of personalised eTickets ordered. Each eTicket is worth €64, and is valid for the duration of the show. After registration you will receive a personalised ticket by email: print out the ticket in advance of your visit, and present it at the entrance. Each individual IET eTicket is valid for Hannover Messe 2013; tickets can also be used to travel free on public transport in the Greater Hannover area during the 8-12 April 2013 period.

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